Outsourcing to the Philippines: A Comprehensive Guide

Panna Kemenes

US small businesses looking to expand abroad can save money, scale faster, and access a skilled workforce by outsourcing to the Philippines.

The country’s business process outsourcing (BPO) market revenue is projected to reach $770.68 million in 2025 and expand at a compound annual growth rate (CAGR) of 6.71% to $1.07 billion by 2030.¹

This article looks at the benefits, challenges and key considerations to decide whether outsourcing work to the Philippines is the right choice for your business. It also provides tips on how to start outsourcing business in the Philippines.

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Advantages of Outsourcing to the Philippines

Outsourcing offers a strategic edge for US small businesses looking to grow efficiently without compromising quality. Below are some of the key benefits of outsourcing to the Philippines.

Popular Outsourcing Destination

The Philippines is known as one of the world’s leading BPO destinations, along with India and Eastern Europe. Outsourcing jobs to the Philippines goes back to the 1970s, when US companies began hiring workers there for data entry and basic customer service. The relatively low cost of living in the country enabled US companies to pay low wages that would provide good income for workers. Call center outsourcing to the Philippines gained momentum in the 1990s after consulting firm Accenture opened the first contact center in Manila, and its growth accelerated in the 2000s.

Major cities like Manila, Cebu and Davao have become outsourcing hubs for customer support, IT services, marketing, healthcare and more. The Philippines now has more than 1,000 outsourcing companies, accounting for around 15% of the global BPO market, and the industry is expected to grow further in the coming years.²

Cost-Effectiveness

The Philippines is a competitive location for cutting labor costs as well as operating expenses. For instance, a full-time customer service representative in the Philippines may cost around $400 per month, compared to an average of close to $5,000 in the US.³ Beyond saving on wages, small businesses can also cut the cost of office leases, utilities and other expenses, enabling them to do more with their budgets.

English Language Proficiency

The Philippines was a US colony for 48 years until 1946. Given this history, the country has a high level of fluency in English, which is an official language alongside Filipino (Tagalog). English is used in its educational systems, government and business, including in official documents.

The Philippines consistently ranks around 22 out of more than 110 countries in Education First's English Proficiency Index and second only to Singapore in Asia.⁴ This limits communication issues and means workers are well suited to providing voice-based and written customer service and technical support.

Cultural Similarities

Given the Philippines’ colonial history, the US continues to have a significant influence on education, media and traditions, resulting in some cultural similarities. Filipino workers are known for their professionalism, strong work ethic and customer focus. Thanks to legal, financial and governmental systems that closely resemble those in the US, workers are familiar with Western business practices.

This cultural alignment minimizes misunderstandings that can occur in outsourcing business operations to other countries and supports productive communication with US-based teams and customers.

Skilled Talent

The Philippines has a highly educated and diverse talent pool. Nine in every 10 Filipinos have basic literacy skills.⁵ And the country’s high-quality universities produce hundreds of thousands of graduates every year with qualifications that meet international standards.

There are BPO education centers around the country that provide specialized education and training for workers to join the sector. Businesses looking for skilled workers in various sectors are likely to find suitable talent there.

Strong Government Support

The Philippines offers foreign businesses a favorable regulatory environment. The government actively supports the outsourcing sector through tax incentives, educational opportunities, training programs and infrastructure investments, and has implemented clear laws and regulations governing the industry.

For example, the Special Economic Zone Act (PEZA) aims to attract foreign investors to create jobs. The Green Lane for strategic investments, the “Make It Happen” in the Philippines campaign, and the Corporate Recovery and Tax Incentives for Enterprises to Maximize Opportunities for Reinvigorating the Economy Act also target foreign investments and economic growth.⁶

The Information Technology and Business Process Association of the Philippines (IBPAP) is a strong trade association that works closely with the government to maintain the country’s global BPO competitiveness. There are also industry-specific outsourcing groups that lobby and work with government.

What Are the Challenges of Outsourcing to the Philippines?

It’s important to keep in mind that outsourcing work abroad is not a magic bullet and poor planning or execution can damage your business. Choosing the wrong BPO provider can also create problems. Be aware of the potential challenges and strike a balance between in-house and overseas teams.

Infrastructure Limitations

When it comes to infrastructure, the Philippines still lags behind neighboring countries. While major cities have reliable Internet and power, rural areas may still have poor communications infrastructure and outdated technology, which can affect business productivity. Some BPO providers invest in backup systems and office facilities in well-equipped technology parks to avoid disruptions.

Long commute times in heavily congested urban areas and inconsistent public transportation can affect employee punctuality and productivity. Some BPO firms offer workers shuttle services, flexible hours or hybrid working to support business continuity.

Talent Retention

The popularity of BPO work in the Philippines means that retaining skilled employees can be a challenge, as high turnover is common, particularly in entry-level roles. Skilled professionals often have multiple job offers. To maintain staff loyalty over the long term, businesses may need to offer competitive pay, a strong company culture and career progression.

Remote Workforce Management Issues

Managing a remote, third-party workforce can be difficult, especially when communication is limited to digital channels. This can lead to issues with tracking performance, gaps in communication and delays in implementing initiatives. Without a strong collaboration framework, outsourced teams may struggle to stay aligned with your business goals.

The Philippines is 12-15 hours ahead of most US time zones, which can make it difficult to schedule real-time collaboration. And you may need to travel to the Philippines at short notice to deal with serious issues requiring in-person attention, which can be time-consuming and expensive from the US.

Privacy and Security Risks

Entrusting your business data to a BPO provider overseas introduces data privacy and cybersecurity risks. Without proper security, your confidential business and customer information could be exposed to unauthorized access or cyberattacks. It’s important to make sure that your outsourcing partner's data privacy and security protocols are up to standard.

Key Considerations When Outsourcing to the Philippines

Before you get started with the process of outsourcing some of your business operations, there are several factors you need to consider.

How to Select the Right Business Process Outsourcing (BPO) Provider in the Philippines

Choosing the right BPO provider is one of the most crucial steps in a successful outsourcing strategy. Not all providers offer the same level of service or expertise.

Here’s how to evaluate potential outsourcing partners in the Philippines:

  • Start by identifying your specific business needs and look for a provider experienced in that area.
  • Evaluate the provider’s infrastructure, scalability and data security practices to be sure it can support your business growth while protecting sensitive data.
  • In addition to technical capabilities, look for a good cultural fit and strong communication practices.
  • Check client testimonials and third-party reviews to assess the provider’s reputation.
  • Prioritize clear onboarding processes, dedicated account management and responsive customer support.
  • Compare different providers’ pricing to avoid hidden costs and find an option that fits your budget.
  • Make sure the provider you choose understands your workflow needs, brand values and customer standards.

Starting with a small project can help you assess a provider’s performance before committing to a long-term contract.

Understanding Labor Laws for Outsourcing in the Philippines

The Philippines has strict regulations to protect workers' rights, which apply whether you hire them directly or through a BPO provider.

Requirements include compliance with minimum wage rates, which vary by region, as well as mandatory benefits like 13th-month pay, holiday pay and contributions to government programs such as the Social Security System (SSS), PhilHealth and Pag-IBIG Fund.

Failing to comply can result in legal disputes, fines or reputational damage to your business. You should choose a BPO provider that is well versed in local employment law and has a strong HR and legal compliance framework. You may also need to pay a legal advisor to make sure you fully comply.

How to Managing Remote Teams in the Philippines: Best Practices

Managing remote workers effectively requires intentional communication, clear expectations and the right set of tools. While your BPO provider may handle administrative tasks and payroll, your business is responsible for giving remote employees direction and monitoring their performance.

To manage outsourced teams effectively:

  • Set clear goals, key performance indicators (KPIs) and deliverables to track progress and accountability.
  • Schedule regular video meetings to maintain communication.
  • Use project management tools like Slack, Zoom and Trello for collaboration.
  • Consider assigning an in-house team member to oversee the outsourced team.
  • Engage with the team by recognizing achievements and fostering an inclusive remote culture.

With effective management and collaboration, your outsourced workers in the Philippines can become a high-performing extension of your business.

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Conclusion: Should Your Business Consider Outsourcing to the Philippines?

Outsourcing to the Philippines allows US small businesses to access affordable, skilled workers in a supportive business environment. While there are challenges like infrastructure and employee retention, these can often be managed with the right planning. Carefully weigh the pros and cons of outsourcing to the Philippines to be clear on whether it fits your business needs. If you do decide to go ahead, follow the tips above and thoroughly research BPO providers to find the right partner.

Common Questions About Outsourcing to the Philippines

Why is the Philippines a popular outsourcing destination?

The Philippines offers overseas companies cost-effective labor, high English proficiency, cultural compatibility with US business practices and strong government support for the outsourcing sector.

What services are commonly outsourced to the Philippines?

Some of the roles commonly outsourced to the country include data entry and analysis, customer service, digital marketing, telemarketing and software development.

How do I manage an outsourced team in the Philippines?

Set clear expectations, make use of online communication tools, conduct regular check-ins and build rapport to manage a unified and productive remote team.

What are the labor laws for outsourcing in the Philippines?

Labor laws apply to outsourcing as well as direct hires. Contracts must comply with minimum wage rates and include working hours, compensation and benefits, contributions to government programs, and fair employment practices.

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Editor & Business Expert:
ImagePanna is an expert in US business finance, covering topics from invoicing to international expansion. She creates guides and reviews to help businesses save time and make informed decisions. You can read more useful business articles on her author profile.
Author:
ImageNicole is a professional journalist with two decades of experience in writing and editing, she has also run her own freelance business for the past five years. Her expertise spans the financial and technology industries, including payment processing and small business banking.

Sources:
¹https://www.statista.com/outlook/tmo/it-services/business-process-outsourcing/philippines
²https://www.nexford.edu/insights/the-future-of-bpos-in-the-philippines-and-growth-opportunities
³https://ph.indeed.com/career/customer-service-representative/salaries
https://www.ef.edu/epi/
https://psa.gov.ph/content/every-10-filipinos-9-have-basic-literacy-while-7-have-functional-literacy
https://malaya.com.ph/business/business-news/dti-to-us-firms-ph-good-for-long-term-investment/


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