Best AI Tools for Business in 2025

Panna Kemenes

For many businesses, AI has become central to how they operate. Marketing agencies use it for cold email outreach campaigns, eCommerce brands use it for product photography and presentation, and enterprises use it to automate core operational workflows.

Choosing the right AI tool in 2025 can make the difference between keeping pace with your competitors and falling behind.

Key takeaways

  • AI tools can help you automate tasks in your business and improve the customer experience
  • The best AI tools for your business will depend on your goals
  • Small businesses can use AI even on a tight budget due to the widespread accessibility of cloud-based tools
Need a business account to pay for AI tools? See how Wise Business can save you time and money. Get account details and set up recurring payments in just a few clicks!


Best AI Tools for Business: Quick Overview

AI ToolBest for
ChatGPT (OpenAI)Content creation and idea generation
Salesforce EinsteinCRM automation and predictive analytics
Tableau + Tableau AIVisualizing data
Zapier with AIAutomating workflows across various apps
Jasper AIMarketing copywriting and SEO content
GrammarlyGOEditing and checking grammar
Asana IntelligenceAI-powered project management
Otter.aiTranscribing meetings
Zoho ZiaSmall business CRM insights
Zendesk AICustomer service automation

Best AI Tools for Business by Category

While AI first emerged primarily as a tool for casual conversation and personal productivity when OpenAi’s ChatGPT was first launched in 2022, the use cases have expanded significantly in the few years since.

Choosing the best AI tools for your business in 2025 can help you automate a wide range of core functions from customer service to bookkeeping.

Best AI Tools for Automation

Zapier with AI

Even before AI first emerged, Zapier was seen as the go-to workflow automation tool for many businesses large and small.

Now, with Zapier’s AI-powered workflows, you can save dozens of hours on admin without writing a single line of code by connecting apps you use and cutting down on manual work.

For example, you can have Zapier AI automatically extract key information from important documents and input it elsewhere.

  • Pros: Integrates with thousands of apps and doesn’t require any coding knowledge
  • Cons: The more automation you outsource to Zapier, the higher the cost of using the software

UiPath

UiPath is an enterprise-grade robotic process automation (RPA) platform that allows businesses to outsource manual work like data entry and report generation.

If you have a lot of straightforward rule-based processes, UiPath can save you a lot of company resources.

  • Pros: Highly customizable and works well for enterprises
  • Cons: There’s a learning curve for non-technical users

Leading AI Tools for Analytics

Tableau AI

Tableau AI helps you identify data trends and use predictive insights so you can make informed data-driven decisions. It’s a great option if you’re looking for one of the best AI tools for business analysis.

Data analysts can use this AI tool to simplify the process of digesting large amounts of data and extracting key insights.

  • Pros: Easy-to-interpret data visualizations
  • Cons: It works best with clean, structured data

Power BI with Copilot (Microsoft)

Power BI from Microsoft now has built-in AI support using Copilot, so you can use it for AI-powered queries and data insights.

  • Pros: Full integration across Microsoft 365
  • Cons: Limited customization options

Top AI Tools for Customer Service

Zendesk AI

Zendesk AI uses machine learning to assist with customer service operations such as ticket routing, suggesting help articles, and real-time agent response recommendations.

It’s a great tool to plug into your business if you need help staying on top of customer queries.

  • Pros: Improves your customer response time
  • Cons: Works best when you have a robust knowledge base

Intercom Fin

Intercom Fin is an AI chatbot that can instantly respond to customer queries based on your support documentation.

  • Pros: 24/7 support for your customers with language that sounds natural
  • Cons: It’s only as good as your support content

Best AI Tools for Writing and Grammar

Jasper AI

Jasper AI is one of the best AI writing tools for business use that helps you create all forms of marketing content from ad copy to blog posts.

With a robust brief, brand voice guidelines, and deep understanding of your ideal clients you can generate usable content for your marketing.

  • Pros: Optimized for marketing use cases
  • Cons: Less well suited to technical writing

GrammarlyGO

GrammarlyGO is an AI extension to the already popular grammar checking tool, Grammarly. With the built-in AI features, you can get support with grammar and rewrite your content in real-time.

  • Pros: Works well for polishing your writing and editing it to a high standard
  • Cons: Not as creative compared to some dedicated content-generation tools

Project Management AI Tools

Asana Intelligence

With Asana Intelligence, you can streamline your company’s internal operations. You can handle key company documentation, SOPs, and day-to-day task management using Asana’s AI automations.

  • Pros: Makes it easy to track complex projects
  • Cons: Limited offline functionality

ClickUp AI

ClickUp AI allows you to create summaries within tasks and get writing support as you handle your projects.

  • Pros: Customizable dashboards
  • Cons: There are a lot of features which can feel like a lot for smaller teams

Best AI Tools for Business Productivity

Otter.ai offers businesses an easy way to record and transcribe meetings. Integrating with popular conferencing tools like Zoom and Microsoft Teams, you can use Otter.ai to quickly reference what was discussed in previous meetings.

  • Pros: Saves time on note-taking
  • Cons: Can struggle sometimes with accents and audio quality

Notion AI

Notion AI is a project management hub that can help you brainstorm ideas, write detailed reports, and summarise key information.

  • Pros: You can set up your workspace however you want
  • Cons: Works best if you’ve already spent time with Notion’s ecosystem

What Are the Best AI Tools for Small Businesses?

While it’s true for many small businesses that budgets often don’t allow for the implementation of enterprise-grade tools, there are a lot of AI tools that offer affordable pricing plans.

Here are some of the best AI tools for small businesses:

  • Canva Magic Studio - Canva Magic Studio allows freelancers and small business owners to create social media post graphics and video content without a design background
  • ChatGPT - ChatGPT has various chat models you can switch between for different types of tasks, and can help with most requests. The introduction of AI agents also means you can effectively train AI employees to handle complex workflows which can help you scale your business faster.
  • Mailchimp with AI - If you have an email list, Mailchimp with AI can be a great option for making the process easier with automatic audience segmentation and subject line generation.

How Can AI Tools Improve Business Operations?

While AI may once have been a fun way to pass the time and bounce ideas back and forth with a chatbot, it’s now developed into a high-leverage way to increase company efficiency.

Effectively what you’re doing when you implement an AI tool is replacing some of the manual work and resources that would typically go into that function.

For example, using a customer service AI chatbot replaces the work of human agents who would have to deal with a large volume of customer requests. It might not fully replace their role in the company, but it helps free up their time to use elsewhere.

Likewise, if you use a grammar-checking tool, it can give you more confidence that your writing is of a high standard without having to sink additional resources in an editor or proofreader, though they still might at times be necessary.

AI Tools for Business: What are the Top Use cases?

There’s no doubt that AI tools can transform the way you operate your business, so let’s take a look at some of the top use cases across core business functions to see where you might find the best results.

Automation

One of the simplest, yet most effective, ways to use AI in your business is to automate the small everyday activities.

For example, if you run an eCommerce business, you may have to manually log orders, send emails, and generate weekly sales reports. With some of the best AI tools for business automation in 2025, like Zapier AI, you can sync your Shopify, Google Sheets, and ESP (Email Service Provider) platform to automate this process completely.

Analytics and Data Processing

Wading through data to draw out actionable insights can require a significant time investment, and also run the risk of manual error.

Using an AI tool like Tableau AI, you can quickly analyze the performance of a past campaign you ran to make fast pivots to root out underperforming ads.

Customer Service and Support

Customer service can make or break a business, which is why so many businesses find it useful to deploy AI tools like Zendesk AI.

With a tool like Zendesk AI, you can handle a high volume of customer support requests around the clock, thereby freeing up human agents to focus on more complex queries.

Conclusion: What is the Best AI Tool for Your Business?

Before choosing an AI tool for your business, start by auditing your operations. Find out what each department spends the most time doing on a day-to-day basis, and see if you can identify what type of support would provide the biggest lift.

If the accounting department is bogged down with manual data entry tasks, that could present an opportunity to use a workflow automation tool like Zapier AI, for example.

The Easy Way to Pay for Business Tools

If you're looking to start using AI tools, it's best practice to use a business account to pay for your monthly subscription. This keeps your business expenses seperate from your personal account. You can also often find business subscriptions available for AI tools, which provide more complex features, or the ability to add more users to one account.

A Wise Business account is a stress-free option for managing business payments. Wise is not a bank, but a Money Services Business (MSB) provider and a smart alternative to banks. The Wise Business account is designed with international business in mind, and makes it easy to send, hold, and manage business funds in 40+ currencies. You can open an account 100% online and set up recurring payments for you AI tools with ease, even in different currencies. You can also send money to 140+ countries.

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