Beyond the Hype: Top AI Predictions for 2026

Rere Adetimehin

The conversation around Artificial Intelligence (AI) has changed. It is no longer about if you adopt it, but how you build it into your core strategy. For businesses of all sizes, 2026 will mark the year AI shifts from a fascinating side project to an invisible layer woven into every process.

To understand AI’s rapid acceleration and the impact on businesses in 2026, we gathered insights from Wise's internal AI experts and combined them with industry analysis. This perspective confirms a critical truth: the coming year will demand more AI strategy, team training, and a renewed emphasis on human smarts.

These predictions are designed to help you review and sharpen your 2026 business strategy. We’ll explore where to focus your resources for the highest AI ROI, why you should invest in upskilling your teams, and how to build the necessary guardrails to ensure safe and compliant use of AI in your business.

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1. AI becomes your smart co-worker (Agentic AI)

The biggest change in 2026 won't be a new flashy tool, but a shift to "Agentic AI." Think of these as super-smart, task-specific assistants that learn and work autonomously.

  • Right now, most AI just gives you information. Next year, these AI agents will move from simple customer service replies to handling multi-step tasks in areas like supply chain and operations. They will manage things like handling tricky customer requests or ordering new stock when supplies run low, while humans are freed up to oversee their work, test for glitches and work on higher value tasks.
  • Experts predict that 40% of all company software will use these task-specific AI agents by 2026. This is one of the fastest changes in business tech since we all moved our files to the cloud.

2. Building your own smart engine

The AI industry is moving incredibly fast. Foundational models like Gemini, ChatGPT and Claude are evolving so quickly that tools built on top of them can become outdated almost overnight.

  • Many third-party AI tools rely on these core models, making them expensive and quickly outdated.
  • Consider making the strategic decision to build your own AI tools. This lets you control the technology, keep it updated, and make sure it’s a perfect fit for your global business needs, instead of relying solely on generic tools.

3. Where the value is: The high-impact AI ROI trifecta

For businesses, not all AI adoption will pay off equally. Our AI and Automation expert, Aditya Shrivastava, identified three areas that will see the biggest returns in 2026, mostly focused on getting text and data work done faster:

  1. Content and Marketing: AI will speed up writing for blog posts, marketing materials, and internal guides. Although it can only translate to a few languages accurately at the moment, we’re likely to see great improvements in 2026. However, businesses should prepare for a major shift in how this content is discovered; as we move through 2026, major vendors are monetising large language models through advertising. OpenAI is reportedly targeting $1 billion in "free-user monetisation" this year, likely through sponsored responses in its search engine. Microsoft Copilot has already integrated an ads auction into its beta, signaling a future where "Generative Engine Optimization" (GEO) is just as critical as traditional search engine optimization.
  2. Customer Service: Automated systems, especially those using voice, will handle customer questions faster and more accurately using a business’ internal guidelines and scripts. The question will be, at what point is a query escalated to a human?
  3. Data and Finance: AI's ability to spot patterns in huge data sets will be crucial for accountants, data analysts, and financial research, giving companies much smarter insights to build a rounded, more data-driven strategy.

4. AI integration is everything: From tool to fabric

In 2026, the real power of AI will be that it stops feeling like a separate tool and just becomes part of your everyday workflows.

  • Deloitte1 predicts that using AI inside existing apps and search engines will be three times more common than using separate AI websites. It'll be like how GPS is just a standard part of your smartphone - it's just there, helping you in the background.
  • We're moving away from general AI models to domain-specific models. These are highly trained models built for one area, like healthcare or finance, making them more accurate, safer, and cheaper to run than a one-size-fits-all model.

5. The essential rule: Always keep a human in the loop

The single most important piece of advice for any business is simple: AI is a powerful assistant, but it is not perfect.

  • Wise's expert, Aditya Shrivastava, gave a crucial warning: AI can "hallucinate," meaning it can make confident-sounding mistakes based on erroneous assumptions. Which is where the human comes in.
  • For freelancers and small businesses dealing with sensitive customer data, money, or rules, human checks are non-negotiable. You, the business owner, are always responsible for the final output.
  • This means people whose jobs are partly automated must upskill. They need to learn how to guide the AI, ask smart questions, and cross-check the results, moving from doing the manual work to being a strategic director of the AI. The unique input and deep knowledge of the human aspect is what makes the AI's final answer truly valuable.

How Wise Business powers your global expansion in 2026

As AI speeds up your business operations, the world will feel smaller, making it easier than ever to work with customers, suppliers, and freelancers across borders. But global businesses need fast, transparently priced payments.

The Wise Business account is built to help you scale the smarter way.

  • Pay and get paid like a local business: Open a single business account and get local bank details in 8+ currencies (like USD, EUR, and GBP). This allows you to set up direct debits and pay subscriptions for your AI tools and software in USD, EUR or 6 other currencies, effectively saving on FX fees.
  • Multi currency account: Hold and send to suppliers, contractors and freelancers in 40+ currencies, in 160+ countries with 73% of payments arriving instantly. Get paid faster in the currency that works for your customers with low fees and transparent FX conversion rates.
  • Manage your costs: We use the real, mid-market exchange rate for all conversions. As you scale with AI, Wise Business ensures you keep more of your hard-earned money when paying international suppliers or remote teams.
  • Automate your admin: Use our batch payments feature to pay up to 1,000 people at once - perfect for scaling payroll or paying a large number of global contractors. Plus, seamlessly connect your account with accounting software like Xero or QuickBooks.

Book a demo now 🚀

Ready to move faster in 2026? Power your international growth with Wise Business - the account built for powering your global expansion.

Sources

  1. Deloitte - AI Predictions 2026

*Please see terms of use and product availability for your region or visit Wise fees and pricing for the most up to date pricing and fee information.

This publication is provided for general information purposes and does not constitute legal, tax or other professional advice from Wise Payments Limited or its subsidiaries and its affiliates, and it is not intended as a substitute for obtaining advice from a financial advisor or any other professional.

We make no representations, warranties or guarantees, whether expressed or implied, that the content in the publication is accurate, complete or up to date.

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